Hi blog!
Kenna and I have officially started planning the social media! We chose Instagram as the social media platform since it is the most popular platform for both advertising short films, and our target audience (teens and young adults). Before anything we established the color palette for the brand and social media posts, here is an image:
The green shades are meant to represent Sprout the plant, and they will be the overall main color used throughout the posts. The pink represents Dahlia, and the purple represents Melia; both of those colors will be used as accents. We still haven't decided on a font, but we know whatever we choose has to legible while matching the rest of our brand. We will be creating a set of templates for all the kinds of posts we need (in order to keep it uniform and similar). That way, depending on the kind of post, we pick a premade template and just drop in any images and text.
Kenna and I also wrote down the list of posts we want in chronological order! Here it is:
There will be more posts than this, these are just the first handful :)
No comments:
Post a Comment